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Saab continues to enjoy great success with
its innovative BioPower model range, being the number one supplier in
Europe of flex-fuel cars capable of running on renewable and sustainable
fuel source bioethanol E85.
This success in Europe is driven by the
immense popularity of Saab BioPower in Saab’s home market of Sweden. In
2006, Saab sold some 11,000 BioPower cars in Sweden, whilst 6,800 9-3
and 9-5 BioPower models were delivered to Swedish customers in the first
five months of 2007. This sales pace was maintained in June, when the
newly-launched Saab 9-3 BioPower range came top of the Swedish
environmentally-friendly sales charts, giving Saab an impressive 38 per
cent market share in that segment.
“There is huge international interest
in what is happening in Sweden regarding the technology and
infrastructure for use of bioethanol,” says Jan Ake Jonsson, Managing
Director of Saab Automobile. “Countries such as Norway, Ireland and
France are following Sweden’s example by investing in a bioethanol
infrastructure. Everyday we receive requests for more information
regarding our environmental efforts.”
In the UK, meanwhile, Saab, and a
growing number of other companies and associations, continue to call on
the UK government to show its commitment to environmentally-friendly
motoring by putting more measures in place to encourage both the supply
of bioethanol E85 and the sales of flex-fuel cars.
Saab is firmly established as a
technology leader in realising the full potential of bioethanol E85 as a
fuel. This expertise leverages Saab’s unrivalled experience in
turbocharging, making it possible to deliver enhanced performance as
well as greatly reduced fossil CO2 emissions – an achievement
that no other environmentally-friendly vehicle in the world has thus far
been able to match.
Saab will continue its R&D efforts to
bring new products and solutions to the market that focus on both high
performance and energy saving, as seen, for example, with the Saab
BioPower Hybrid Concept premiered at the Stockholm Motor Show last year.
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