BMW Group has won What Car?’s coveted Green Award. With EfficientDynamics introduced across the BMW and MINI model ranges as standard in 2007, What Car? rewarded BMW’s efforts with one of most coveted awards in the UK automotive calendar. The UK’s self-styled new car buyers’ bible also announced its 2006 car of the year, the BMW 3 Series, as its ‘Best Compact Executive’ car for the third year in a row. MINI Cooper S retained its ‘Best Hot Hatch’ trophy.

News of the triple win comes soon after What Car? had commended BMW’s EfficientDynamics programme in a special 'Green Heroes' overview of 2007 that looked at 45 'planet saving cars' you could buy today. Between BMW and MINI, the Group’s products were the ‘Best Buy’ choice in six of the fifteen categories, and a recommended choice with four more models. By comparison no other car manufacturer took more than one ‘Best Buy’ slot.

Steve Fowler, Group Editor at What Car? said: “Nobody has done more than BMW and MINI to bring low CO₂ cars to all car buyers over the past year, from the 104g/km MINI Cooper D to the BMW X5 3.0sd which sits in a tax band lower than most other large 4x4s. While other car makers are still talking about reducing the CO₂ output of their cars, BMW and MINI have already done it and those cars are on sale now.”

EfficientDynamics car competitor comparator
A new BMW dealer website has been launched to illustrate to customers the technical facts behind BMW’s EfficientDynamics technology. The online resource features all BMW models and their competitors, and a wealth of information about EfficientDynamics. It also provides dealers with a handy ‘point and click’ capability to instantly compare the power, torque, consumption, performance, VED rates, and Benefit In Kind taxation percentages with competitor cars.

A customer facing version of this website will also go live shortly. Examples of the type of information to be found are detailed below, highlighting the market-leading position for specific model statistics.