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With environmental awareness becoming a
key focus of the UK government, local authorities and the general
public, combined with the development of new battery technology,
electric vehicles are the perfect fit for urban mobility for today and
tomorrow. The Peugeot iOn
combines remarkable packaging with a spacious interior, ease of driving,
high levels of safety, big car comfort levels and a high standard
specification.:-) It also benefits from all the inherent (advantages
provided by electric technology, namely unprecedented silence, the
absence of tailpipe emissions and superb driveability.
An “all inclusive” mobility
offer:
Peugeot UK will market the new iOn
based on an “all-inclusive” mobility offer consisting of a four year
contract. On a four year, 40,000 mile contract the monthly payment will
be £415 excluding VAT, which includes:
- The lease of the vehicle (battery
pack considered part of the vehicle)
- Full warranty cover for the
vehicle, battery and electric power train for the period of the
lease
- Full servicing and full
maintenance for four years and 40,000 miles**
- Peugeot Connect Services
(available April 2011)
And, as an industry leading offer,
Peugeot will make available exactly the same benefits to the second user
on a second four year contract at a reduced monthly amount giving a
further four years of worry free motoring.
Range
Old technology electric vehicles have
previously been limited due to their potential range, however, now with
the new battery technologies available, this range has increased
considerably.
Thanks to the Peugeot iOn’s energy
management of its Lithium-ion battery pack and the optimised energy
recovery during deceleration and braking, it has a potential range of 93
miles. In practical terms this is sufficient to cover the majority of a
motorist’s daily trips, 90% of which are less than 35 miles.
It takes six hours to fully recharge
the battery using a traditional household socket. A quick charge using a
special charging unit provides a 50 % charge in only fifteen minutes, or
80 % in thirty minutes. Bearing in mind that a conventional car is at a
standstill for up to 90% of the time when used in an urban or semi-urban
context, the time needed to recharge the iOn is entirely compatible with
what motorists are used to.
Unbeatable low running costs:
With average running costs estimated at
£2.50 per 120 miles, the energy bill of the iOn is unbeatable regardless
of which recharging mode is used. Carried out overnight or during
“off-peak hours” recharging costs can be reduced further and help
optimise the use of available power produced by the electricity supply
companies.
An electric vehicle also benefits from
a range of cost savings over a conventional internal combustion engined
vehicle.
- No petrol or diesel costs –
potential saving of £1515 per year*
- No Congestion Charge (where
applicable) – saving of £1696 annual charge for London
- No Parking charges (where
applicable, eg City of Westminster)
– potential saving of £1939 per year - £10 x 230 days of parking,
less admin fee
Total potential annual saving -
£5150 by operating an electric vehicle over a conventional
internal combustion powered car.
No compromise on safety
The iOn has the same level of safety
equipment as a conventional modern car. Its standard equipment - six air
bags, ESP, electronic brake force distribution (EBFD), emergency brake
assist (EBA) – and the design of the body structure – will allow it to
achieve a four star rating in the 2010-2011 EuroNcap.
The market and its customers:
The success of the European electric
vehicle market will be very dependent on tax incentives at the time of
purchase or during ownership, the introduction of infrastructures,
possible ecological constraints in terms of urban traffic and the
fluctuating price of fossil fuels.
The market is expected to grow
gradually, representing 4% to 5% of the total European Market by the
year 2020. For this reason iOn production will build gradually, rising
to a projected total of 50,000 by the year 2015.)
The iOn is targeted mainly at local
government, local authorities and public services and companies active
in the transport and energy sectors, leasing companies, car sharing
companies and the fleets of large corporations.
To a lesser extent, private individuals
are also target customers. Convinced of the strengths of the brand, they
will be the forerunners of this new relationship with the motor car.
Peugeot already has a long history in
the production of electric vehicles as it launched it first vehicle in
1941, the three wheeled VLV. In 1995 it launched what is still the best
selling electric vehicle, the Peugeot 106 electric. Now with the
introduction of the Peugeot iOn, Peugeot will further strengthen its
position as the leading producer of electric vehicles.
The first delivery of the Peugeot iOn
will take place in the UK at the end of 2010.
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